Introducing The Unifty Gallery
We are proud to introduce our flagship product, The Unifty Gallery. As the name suggests, The Gallery is our interpretation of how a traditional physical art gallery would exist in the digital world, promising to change not only the paradigm of how art is displayed, but more importantly, how art is monetized and the value it brings to its creator and it’s beholder.
The initial concept behind The Gallery was outlined in our previously released litepaper, then called the Unifty Exhibition Program. While The Gallery carries the same underlying design, it has been refined to better serve the needs of all creators, collectors, and fans.
The Need
The Gallery takes the traditional gallery business model and turns it on its head. Traditional galleries have a key flaw in how they operate, providing few protections or guarantees for artists in terms of foot traffic or sales, while still passing on the costs to the artist. Then, of course, they collect more than their fair share of the upside: charging commissions on sales that can reach as high as 50%
Needless to say, the traditional model is heavily tilted in favor of the gallery owner. We believe that this model can be recreated as one where the balance of power is distributed more in favor of the creator and their fans.
The Solution
The Gallery provides creators with a form of guaranteed income. Creators, of course, may sell their NFTs to collectors through their unique Exhibition, but even without a sale, Exhibitions provide creators yield earning ability from showcasing their NFTs to a global audience of enthusiasts and buyers.
The obvious benefit of this model is that it removes the risk of loss that creators often face when exhibiting their work in a gallery, replacing that risk with income for simply showing their work to the community.
Exhibitions also come with the added benefit for creators whereby they can sell their NFTs during a live Exhibition, while still continuing to earn a yield on sold NFT during the lifetime of the 30-day Exhibition.
Exhibitions also provide an additional form of utility for $NIF token holders. With the launch of our Community Governance Program, $NIF token holders are now able to participate in the voting process to help shape future decisions at Unifty, from future product launches, to adjusting the $UNT reward mechanism, to approving which Exhibitions are eligible to earn $UNT.
With the launch of The Gallery and its Exhibitions, $NIF token holders are provided with a value capture mechanism, as they are able to earn a yield on their $NIF holdings by “backing” their favorite creator or collector. In return for doing so, they will earn a majority percentage of the $UNT tokens allocated to that Exhibition.
Important update
Based on the collective decision of the exhibitors and the participants in the exhibition program the reward for the exhibitions will be given to the beneficiaries in the form of $NIF tokens, in place of $UNT originally mentioned in the litepaper.
As $UNT tokens are being generated for Exhibitors and $NIF token Stakers during the current exhibitions, they will be swapped to $NIF tokens in the background and distributed to the exhibitor program participants.
Final words
The conclusion is that as mentioned in our “The Only Constant is Change” document found here, our ethos is to utilize concepts originating from both the NFT and DeFi industries to reshape the creator economy. We are laser focused on this mission and have assembled a stellar team to help us build the next generation of products that will empower creators and their communities to fairly earn for their work and attention. The Gallery is our first foray into this world and will be our flagship product, but it definitely won’t be the last. We understand that this has been a long read, but we hope that it has been as enjoyable for you reading it, as it was for us creating it. We thank you for reading and look forward to seeing you join us on this journey!
Gallery FAQ
- How do Gallery “rewards” work in practice?
- How can I be an Exhibitor?
- How can I be a Staker?
- What is the difference between Staking and Allocating?
- How can I unstake my $NIF?
- How much $UNT* is farmed per month?
- How much will I earn?
- What is Pre-Staking Period?
- What is Exhibition Period?
- What is Claiming Period?
- What is Vesting Period?
- How much commission must be paid on NFT sales?